ISA Show in Orlando
The ISA show in Orlando this past weekend went really, really well. The crowd turnout at Mutoh's booth was big with lots of people inquiring about the Carwraps Business Builder and my videos/workshops. Todd LaBrie, owner of Carwraps, and myself did 3 demos a day, highlighting the strengths of our program which is efficiency and quality. I used Avery's new 1005 Supercast film for the demos and people were very into it. I think this is going to be a very good product for Avery. High quality media that prints and installs extremely well for an excellent price point. Smart on their part to make the price point the same as their old 1005 Easy Apply RS. The people at Mutoh, particularly Randy "The Man" Anderson, went out of their way to make sure the booth looked great. Always a pleasure to do the demos for Mutoh. The next U.S. event on the horizon is the hands-on workshop at Sign Warehouse from May 10-12. For more info on the workshop go to: www.mutohcarwraps.com.
Merry X-mas Mom
For X-mas this year, my mom asked me to wrap her car so that it looked like wood. I thought this would be a good chance to experiment with a new combination of film/overlam. For the Mutoh workshops/signshows for 2009 I used Avery 1005 Easy Apply RS film with a 2.0mm overlam. I like a thinner overlam for it helps the film conform better to bumpers and recessed areas so, for my mom's wrap, I used Avery's glossy 1.3mm overlam. The thinner overlam really made a big difference in how the film conformed to curves and recessed areas. It was also just as easy to handle as the 2.0 overlam, an added bonus. I highly recommend this combination of film/overlam (1005 Easy Apply RS/1.3mm glossy overlam) and will it for all my sign shows and workshops in 2010. I would like to shout out a few thank you's for helping make this wrap happen. For the design, Todd LaBrie and Chalong Nanthamong of Carwraps created the file/art work. Randy Anderson and Ken Parsley of Mutoh did the printing/shipping. Lance Hutt, Molly Waters and Ron Winter of Avery coordinated/supplied the Avery film and overlam. Rob Rule and Kyle of Signs Now in Boise for letting me use their space and helping out when needed. Now my mom is the coolest 72 year old driving around Boise. Merry X-mas and a Happy New Year.
Print Expo 2009 in Chicago a Turning Point
Afternoon Speedwrap Demo
I did demonstrations in Mutoh's booth to promote the new HD online streaming videos, Techniques and Tips: Vehicle Graphic Installations. Their home is on the Carwraps webisite - www.carwraps.net. Over the course of the 6 day show, I noticed a tangible turning point for this project.
We (Carwraps and myself in conjunction with Mutoh) launched this project about a month ago. Since it was a new project, people took some time to understand the focus and message of the instructional platform.
At one point during the show, I could just see that click, both in the audience and with people from the industry. The wheels are really starting to turn. Exciting stuff.